The reading assigned (pages 13-73) for this past week was actually quite interesting. When I was told that there would be required reading for a graphics class I was a little confused on what I would actually be learning about. Something in the reading that really caught my eye was the segment that discussed various bizarre experiments that could be tested out on different fonts. For example, thick vs. thin, vertical vs. horizontal, new directions, shapes such as stroke, curve, and proportion were all ideas used in this segment. Then the book showed some examples of these with different typefaces and although some of these ideas might sound simplistic, the book showed them in a complex and unique way.