What’s interesting to me most about grids is what seems like such a simple concept, is really quite more complex and descriptive. Especially with websites now, the whole organization of it is based on numerous rows and columns to try and attract a certain audience to their site. It’s described in the book as a “table element” in order to use not as a secret grid, but as structure for organizing content in columns and rows. Without this structure, especially for websites, it would not only be hard to navigate and follow what the website is trying to provide, but it would also be hard to find information, have a structured environment and be able to connect with it. As a public we like order so without a structure, websites would have a hard time attracting individuals to them.